Program Schedule

Friday June 1, 2007

7:30 AM - 7:55 AM
Venue	Presentation
1	The Myth of Brand Personality: A New Tool to Measure Brand Associations for Sport Teams Bob Heere, Cruyff Academics International; Geoff Dickson, Auckland University of Technology; Tony Oldham, Auckland University of Technology; Nigel Grant, Auckland University of Technology
2	Combining Problem-Based Learning and Collaborative Learning with Sport Management Online Classes: Does It Work? John Miller, Texas Tech University, Jennifer Beck, Kennesaw State University, Andy Gillentine, University of Miami, Michael Judd, Marian College, Bernie Goldfine, Kennesaw State University
3	Obesity and Fast/Pseudo Food Sponsorship of Sporting Events: A Moral Dilemma Karen E. Danylchuk, The University of Western Ontario; Eric MacIntosh, The University of Western Ontario
4	Maximizing Rivalries Using Discrete Choice Experiments: An Exploration of How Marketers Can Leverage and Assess the Monetary Value of Key Games Mauricio Ferreira, Texas A&M University; Chris Greenwell, University of Louiville; Gregg Bennett, Texas A&M University
5	Examining Urban Youth Engagement in Sport Norm O'Reilly, Laurentian University; Milena M. Parent,, University of Ottawa; Ida E. Berger, Ryerson University; Benoit Seguin, University of Ottawa; Tony Hernandez, Ryerson University
6	Sport Sponsorship in China: Past, Present and Future Xinquan (Sheena) Yang, The University of British Columbia; Robert Sparks, The University of British Columbia
8:00 AM - 9:15 AM
Venue	Presentation
1	Tomorrow's Sport Management Faculty: Reflections on the Role of Doctoral Programs in Preparing Teachers Stephen W. Dittmore, East Stroudsburg University; Christi DeWaele, Wingate University; Emily A. Dane, St. John Fisher College
2	Using Web-based Sports Business Simulation Technology in a Sport Finance Classroom Joris Drayer, University of Northern Colorado; Daniel Rascher, University of San Francisco
3	Game Day Security: From Conceptualization to Application Thomas J. Cieslak, University of Western Sydney; Walter E. Cooper, University of Southern Mississippi; Stacey A. Hall, University of Southern Mississippi; Ben D. Goss, Missouri State University; Colby J. Jubenville, Middle Tennessee State University
4	Symposium: Economic and Financial Aspects of Professional Team Sports Brad Humphreys, University of Illinois; Mike Mondello, Florida State University; Joel Maxcy, University of Georgia; Jason Winfree, University of Michigan; J.C. Bradbury, Kennesaw State University
5	Europe vs North America: What are the Fundamental Differences in the Field of Sport Marketing? Michel Desbordes, University Marc Bloch, Strasbourg; Christopher Hautbois, University Paris South; Francois Vasseur, University paris South and Bouygues Telecom; Rimi Duchemin, Amaury Sport Organisation
6	Corporate Social Responsibility in Professional Sport Kathy Babiak, University of Michigan; Cheri Bradish, Brock University; Richard Wolfe, University of Michigan; Aubrey Kent, Florida State University; Greg Johnson, Sports Philanthropy Project
9:15 AM - 9:30 AM
	Break
9:30 AM - 9:55 AM
Venue	Presentation
1	empty
2	Newspaper Framing and the Stadium Subsidy Debate Ernest A. Buist, University of Alberta; Daniel S. Mason, University of Alberta
3	Competitive Balance in a Modern League Structure Morten Kringstad, Trondheim Business School, Norway; Bill Gerrard, University of Leeds, UK (Advisor)
4	Marketing Techniques and Research in the NBA: Current Trends and Issues Brian A. Turner, The Ohio State University; Ronald J. Dick, Duquesne University
5	Pat-Down Policies, Privacy, and Security at Sports Events Cathryn Claussen, Washington State University
6	A Hybrid Customer Churn Model Using Discriminant Analysis, Logistic Regression Analysis, and Artificial Neural Networks in Health Club Chen, Chi-Wen, National College of Physical Education and Sports; Kao, Chin-Hsung, National College of Physical Education and Sports
10:00 AM - 10:25 AM
Venue	Presentation
1	Student Research Competition Runner-up Sexual Prejudice, Participatory Decisions, and Panoptic Control: Implications for Sexual Minorities in Sport Melanie L. Sartore, Texas A & M
2	Getting in the Game: An Investigation of Older Adult Volunteers in Sport Shannon Hamm, The University of Western Ontario; Katie Misener, The University of Western Ontario; Alison Doherty, The University of Western Ontario
3	The Impact of Human and Social Capital on Organisational Performance: Evidence from English Premiership Soccer Bill Gerrard, Leeds University Business School, UK; Andy Lockett, Nottingham University
4	Spectator Motives: Why Do We Watch if our Favorite Team is Not Playing? Janet S. Fink, The Ohio State University; Heidi Parker, The Ohio State University; Karla Pinson, The Ohio State University
5	The Supreme Court and Civil Rights in Sport: Sexual Harassment and the Coach/Student Athlete Relationship Anita M. Moorman, University of Louisville
6	cancelled by presenter
10:30 AM - 10:55 AM
Venue	Presentation
1	A Model Examining the Relationship Between Hofstede's Cultural Dimensions and Sport Attitudes and Team Identification Li-Shiue Gau, Florida State University; Felipe Korzenny, Florida State University
2	The Impact of Mentoring Opportunities and Reward Structure on Role Behavior Expectations in Mentoring Relationships Among Sport Management Faculty Amy Baker, Belmont University; Damon P.S. Andrew, University of Tennessee
3	The "Strategic Event Management System" (SEMS): A Novel Economic Approach to the Evaluation and Management of Major Sporting Events Markus Kurscheidt, Ruhr-University Bochum, Germany
4	Using Choice Simulations for Ticket Policy Analysis: Exploring the Viability of Student Mini-Ticket Plans for College Football Mauricio Ferreira, Texas A&M University
5	Legal Concerns in the Recruitment of University Athletes Linda Sharp, University of Northern Colorado; Holly K. Sheilley, University of Louisville
6	Youth Sport Market Segmentation with the Theory of Planned Behavior Jonathan Casper, North Carolina State University; Michael Kanters, North Carolina State University; Jason Bocarro, North Carolina State University; Scott Forrester, Brock University; Brian Greenwood, California Polytechnic State University - San Luis Obispo
11:00 AM - 11:25 AM
Venue	Presentation
1	Perceived Purpose of Collegiate Sport and Its Effect on Social Adjustment and Institutional Attachment: A Comparison of International and Domestic NCAA Student-Athletes Nels Popp, University of Louisville; Mary A. Hums & T. Christopher Greenwell, University of Louisville (Advisors)
2	The Effects of the Employment Status, Information Presentation, and Willingness to Help of the Service Provider on Perceived Service Quality and Organizational Attributes May Kim, University of Florida; Galen T. Trail, University of Florida
3	Exploring Interdependence Among Local Sport Organizations: A Comparison of Basketball and Swimming Providers in Niagara Joanne MacLean, Brock University; Laura Cousens, Brock University; Martha Barnes, Brock University
4	The Ryder Cup: A Study of Awareness, Interest, and Perceived Characteristics John Harris, Kent State University; Mark Lyberger, Kent State University; Larry McCarthy, Seton Hall University
5	Fact or Fiction? Right of Publicity Protection of Player Names and Statistics in Fantasy Sports John Grady, University of South Carolina
6	Basking in Spite of Reflected Failure: Sports Fans' Obsession with a Losing Team Matt Stitsinger, University of Louisville; Damon P. S. Andrew, University of Tennessee; T. Christopher Greenwell, University of Louisville; Daniel F. Mahony, University of Louisville
11:30 AM - 12:00 PM
	Exhibitor's Showcase
12:15 PM - 1:45 PM
	President's Luncheon NASSM Student Research Competition Winner Fostering Community Development through Sporting Events Strategies: An Examination of Urban Regime Perceptions Laura Misener, University of Alberta
2:00 PM - 3:15 PM
Venue	Presentation
1	Developing a Research Agenda in Sport Management: Tips for Building Programmatic, Theory Building Research Janet S. Fink, The Ohio State University; Michael Sagas, Texas A&M University; B. Christine Green, University of Texas; Laurence Chalip, University of Texas
2	Learning Ethical Theory Through a Debate on Artificial Performance Enhancement Management Peter Smolianov, Salem State College; Karen Danylchuk, The University of Western Ontario
3	Developing a Metadiscrete Sports-Sales Training Program: Utilizing Research-Based Program Evaluation Richard M. Southall, The University of Memphis; Ronald J. Dick, Duquesne University
4	Social Responsibility in Sport Management: Coming Down from the Ivory Tower Jennifer Bruening, University of Connecticut; Laura Burton, University of Connecticut; Sonya Lilienthal, San Jose State University; Alexis Lyras, University of Connecticut; Marlene Dixon, University of Texas; Debra Pace, University of Nevada-Las Vegas (Advisor)
5	NASSM Student Workshop NASSM’s Role in Enhancing Membership Services and Professional Preparation for Doctoral Students: A Panel Discussion Stephanie Cerow Diaz, N.C. State University; Brian Greenwood, California Polytechnic State University-San Luis Obispo; Steven Dittmore, East Stroudsburg University of Pennsylvania; Kirsty Spence, Brock University; Brian Crow, (Moderator) Slippery Rock University
6	Diversity Committee Workshop (TBA)
3:20 PM - 3:45 PM
Venue	Presentation
1	Student Support of Intercollegiate Athletes: An Investigation of Constraints and Differences Lynn L. Ridinger, Old Dominion University; Daniel C. Funk, Griffith University
2	Competitive Balance and Free Agency in the English Top Division Morten Kringstad, Trondheim Business School; Bill Gerrard, University of Leeds, UK (Advisor)
3	A New Breed of Philanthropists: Professional Athletes and Charitable Involvement Scott Tainsky, University of Michigan; Kathy Babiak, University of Michigan
4	Experiences of Executive Level Special Event Volunteers as Serious Leisure Jennifer Bent Richard, University of New Brunswick; Shirley Cleave, University of New Brunswick
5	Sport and Human Rights: Developments in the Human Rights Movement and Disability Sport Initiatives Mary Hums, University of Louisville; Anita Moorman, University of Louisville
6	Perceptions of Non-Revenue Sport: A Case of Intercollegiate Men's Wrestling Stephen D. Ross, University of Minnesota
3:50 PM - 4:15 PM
Venue	Presentation
1	A Qualitative Look at the Role Social Networks Play in Sport Consumer Behavior Catherine Quatman, Texas A & M University; Annemarie Farrell, Ithaca College; Heidi Parker, The Ohio State University
2	Documenting the Impacts of a NCAA Final Four Appearance on a 'Mid-Major' Division I University Robert E. Baker, George Mason University
3	The Invention of Tradition: Building Oiler Nation William M. Foster, University of Alberta; Craig G. Hyatt, Brock University
4	Fan Experience and Security Management Balance: Applying the Grid Leadership Model Dennis Phillips, The University of Southern Mississippi; Walter Cooper, The University of Southern Mississippi; Jerry Phillips, The University of Southern Mississippi; Trey Cunningham, The University of Southern Mississippi
5	Managing Gender in English Collegiate Soccer John Harris, Kent State University; Ben Clayton, Buckinghamshire Chilterns University College, UK
6	Market Segmentation Based on Subculture: Comparing Sport Consumer Motives within Two Hispanic Subcultures to a Caucasian-American Majority Haylee N. Uecker, Florida State University; Jeffery D. James, Florida State University (Advisor)
4:30 PM - 6:00 PM
	Annual General Meeting