| Communication |
| NASSM 2008 |
Communicating sport in cyberspace: An analysis the potential agenda setting effects of internet collegiate sport message boards [1]
Galen Clavio, University of Miami; Paul Pedersen, Indiana University (Advisor) |
NCAA Website Coverage: An analysis of gender and individual sport team coverage on intercollegiate athletic home web pages across multiple divisions [2]
Coyte Cooper, Bowling Green State University; Kimberly Miloch, Indiana University |
Who reads an organization's official weblog? The case of a Major League Baseball team [3]
Stephen W. Dittmore, East Stroudsburg University |
How confident are you to win your fantasy league: Exploring the antecedents and outcomes of winning expectancy [4]
Dae Hee Kwak, University of Maryland; Woo-Young Lee, University of Maryland; Joseph E. Mahan III, University of Maryland; Choong Hoon Lim, Indiana University |
'Miami foot-brawl' and the "Malice in the Palace": Examining gender reporting differences in the sports media [5]
Susan Mullane, University of Miami; Galen Clavio, University of Miami; Katherine Mathis, University of Miami |
Public relations evaluation in sport: Views from the field [6]
G. Clayton Stoldt, Wichita State University; Lori K. Miller, Wichita State University; Jeff Noble, Wichita State University |
Examining themes and portrayals in print media for Asian Female Olympic Medalists during the 2000-2006 Games [7]
Chia-Chen Yu, University of Wisconsin-La Crosse |
| NASSM 2007 |
Sport Websites Users' Motivations and Consequence Behaviors [8]
Taesoo Ahn, Florida State University; Moonki Hong, Florida State University |
Mixing the Messages? The Alignment of Editorial Coverage in ESPN The Magazine with ESPN's Broadcast Rights [9]
Galen Clavio, Indiana University; Paul M. Pedersen, Indiana University (Advisor) |
Print Media Coverage of Women's Sport:: Implications for South African Sport Managers and Media Editors in the Current Sport Transformation Context [10]
Anneliese Goslin, University of Pretoria, South Africa; Darlene A Kluka, Kennesaw University |
The Role of Perceived Interactivity as a New Sports Marketing Strategy [11]
Moonki Hong, Florida State University; Taesoo Ahn, Florida State University |
Content Analysis of LPGA and KLPGA Websites Regarding Core Elements of Sport Marketing Mix [12]
Hongbum Shin, University of New Mexico; David LaVetter, Arkansas State University; Tak-Ki Jeoung, Kyung-Hee University; Seung-Il Kim, Kyung-Hee University |
